Midwest Digital Marketing Conference Returns to St. Louis

Posted by Ken Moire & filed under Events.

The Midwest Digital Marketing Conference (or “MDMC”) returns to Union Station in downtown St. Louis on April 12 & 13.


In its first year in 2013, known then as the State of Digital Media Marketing Conference, the conference was a half day event hosted at the J.C. Penney auditorium on the campus of University of Missouri St. Louis. Now in its fourth year, event organizers UMSL Digital are hoping to reach over 2,000 attendees! This will be the second year that the event is held at the historic and expansive Union Station.

Midwest Digital Marketing Conference

Spry Digital are proud sponsors of this year’s conference. You can get more information about our digital platforms and sustainable tech for business from company representatives at our table in the exhibitors hall, so come by and say hello.


Last year’s event included more than 50 speakers from digital leaders like BuzzFeed, Pandora, Refinery29, Pinterest, Under Armour, Johnson & Johnson, Eloqua, Ogilvy One, Google, Yahoo, Nielsen, eHarmony, LinkedIn, and more. This year’s event will once again have top speakers in areas of data, digital, e-commerce, creative, social media, tech and innovation.

Spry Digital’s Creative Director, Joe Duffin, will be on a panel discussion titled “Layers of Content: The Nuances and Evolution of Today’s Content Marketing Universe”.

We hope to see you at MDMC for what promises to be an inspiring two days of talks, networking, fun and digital!

For more information about location, speakers, schedule and tickets, visit the MDMC website.

How We Can All #BeBoldForChange

Posted by Sheila Burkett & filed under Events.

I was asked the other day what I planned to do for International Women’s Day this year. The phrase resonating in the campaign is #BeBoldForChange, which moved me to reflect on how I could be bold, make a statement and initiate change.

Many women in the U.S. are taking part in the Day Without Women strike. The thought of me taking the day off as a form of protest causes me stress and would have little impact on those around me. Another option is to take part in the Women’s March on St. Louis happening during lunch in downtown St. Louis.

I believe the best way for me to make a difference though is to use my voice and take action to improve equality for all women.

Promoting Women

I regularly advocate for women by sharing information about their business on social media, making business referrals and submitting these women for awards. My business partner Julia Koelsch and I were recently recognized by St. Louis Small Business Monthly as one of several St. Louis’ Top Business Owners. It was a great honor and we are thankful for the recognition.

Small Business Monthly Cover. We can do better.

Small Business Monthly Cover. We can do better.

When we met the rest of the award winners, one thing was immediately apparent: the group did not reflect the rich multiculturality that makes St. Louis a wonderful place to own a business.

Based on the Missouri Office of Equal Opportunity 2016 report,  there are over 419 certified Women Business Enterprises (WBE) in the St. Louis area and over 130 of those are Minority Business Enterprises (MBE). We should see this diversity in our award ceremonies and panels – yet it is often conspicuously absent.

My commitment for International Women’s Day is to promote all women business owners and nominate them for opportunities for recognition.

My challenge to you is to identify one thing you will do to promote women.

Broaden Networks

Over the years, my personal and professional network has grown. My family teases me when we go out to dinner as I always run into someone I know. Meeting new people, getting to know their story and hearing about their success always energizes me. The reality though is my network is homogeneous (i.e., I have a network that looks like me).

Learning about others’ unique perspectives and challenges – attracting talent that doesn’t look like you, act like you, or have the same experiences as you – helps grow your business and create a work environment that is inclusive.

My commitment is to build intentional relationships with women I meet, especially if they differ greatly from me.

My challenge to you is to go to an event where not everyone is like you.

The Gap Is Real

Julia Koelsch (Chief Technology Officer) and I (Chief Executive Officer) hold leadership roles that are not typically held by women.

In a National Center for Women and Information Technology (NCWIT) report, Women In Tech: The Facts”, women find it difficult to advance into leadership roles such as CTO, CEO and board of directors. Only 11% CIO positions in the U.S. are held by women, and only 4% CEOs of S&P 500 companies are women.

The World Economic Forum reports that it will take 170 years before women gain equity across the world. In the US, the Institute for Women’s Policy Research shows that Hispanic women will have to wait until 2248 for pay parity and Black women until 2124.

Mentor Women

We can all take action to accelerate this change. Mentoring and supporting women is a great way to help create equality for all women. This includes working with women on how to negotiate salaries, titles and positions of authority.

Julia helps organize and support local tech meetups, camps, and hackathons. She has been a mentor for UMSL’s Women’s Hackathon, which helps college women gain exposure and experience in technology.

Her commitment is to increase women’s awareness and participation in these community resources and events, so that any woman who has an interest in technology has the support, encouragement, and guidance necessary to achieve her goals.

My commitment is to continue our internship programs, including our participation in St. Louis Youth Jobs. I also plan to continue my support of UMSL’s IS area programs, especially their effort to send students to the Grace Hopper Women’s Conference and the Women’s Hackathon.

My challenge to you is to take a child, college student, or adult under your wing and help them soar.


I am one of those people who wants to change the world, and this is reflected where I spend my free time. Whether it’s raising money for women scholarships, telling my story to encourage bravery in others or making the connection that ignites the spark to help a women’s business take off, I will continue doing my best each day.

But I know the only way I can continue to grow and be an agent of change is to step outside my bubble – being challenged and uncomfortable is the only way I can move forward.

Explore CiviCRM at St. Louis CiviDay 2016 Meetup

Posted by Sheila Burkett & filed under CiviTips, Events.

The Spry Digital team is excited to announce that we will be hosting the St. Louis CiviDay 2016 Meetup on Wednesday, February 24, 2016!

What Is CiviCRM?

CiviCRM is a free, open source, web-based Constituent Relationship Management (CRM) system. The system is used by a global community of tens of thousands of individuals and organizations. This modular system integrates with websites built on Drupal, Joomla and WordPress Content Management Systems (CMS).

Key out-of-the box features with CiviCRM include contacts, memberships, events, email marketing, advocacy campaigns, peer-to-peer fundraisers, contribution tracking, robust search, and reports. The flexibility and customization available gives you the freedom to grow your organization without internal systems breaking down over time.

What Is CiviDay?

CiviDay is an annual celebration of all things CiviCRM! The global CiviCRM community will host CiviDay events in 26 cities around the world to share what we’ve been able to build, who we’ve helped, and where CiviCRM is going.

St. Louis CiviDay 2016

CiviDay is coming up on Wednesday 24th February 2016. Find out what CiviCRM can do for you, meet others that are using CiviCRM, and find out what CiviCRM services are available locally.

The morning meetup will explore how certain nonprofits are using CiviCRM alongside all the new features coming out with CiviCRM 4.7 & CiviCRM 5.0.

This will be a great opportunity for nonprofit organizations to learn more about CiviCRM. Already using CiviCRM? Come by to network with other organizations taking advantage of CiviCRM and get the inside scoop on new or existing features never explored.

We hope you will join us!

Wednesday, February 24, 2016

7:30 a.m. – 10 a.m.

Spry Digital

2710 Lafayette Ave.

St. Louis, MO 63119

Parking: Free parking is available in parking lot or on street.


7:30 am – Come network and enjoy free breakfast!
8:00 am – Introduction to the event
8:10 am – Talking Point 1: CiviCRM and what it can do for you
8:20 am – Case study 1: Gateway Off-Road Cyclists with Matt Hayes (Board Member and “Membership Guy”) discussing his experiences using CiviCRM.
8:40 am – Talking Point 2: What’s new in 4.7
9:00 am – Break for networking and more food!
9:30 am – Case study 2: Girls On the Run Operations Director Maggie Siemers shares her experiences using CiviCRM.
9.50 am – Talking Point 3: What makes CiviCRM different / The CiviCRM community / What’s coming in 5.0
10:00 am – Close and invitation to more networking at nearby venue

REGISTER Today! Space is limited.

Already a CiviCRM User? Make sure your site is registered at and consider becoming a supporting member of CiviCRM to ensure that the core team continues to enhance CiviCRM to meet everyone’s needs in the future.

Make A Difference On #GIVINGTUESDAY

Posted by Ken Moire & filed under Events.

As we return from a holiday where we gave thanks and expressed our gratitude to others, today we embark on another day to show our generous spirit… this time not in saying thanks, but in giving back. #GivingTuesday is a global initiative to make the world a better place through the action of giving. Giving in the form of volunteering, helping a neighbor or donating to a charity.

Every year following Thanksgiving (and the double shot of Black Friday and Cyber Monday), #GivingTuesday aims to bring some attention during the bustling giving season back to the organizations that need it the most: nonprofits. Nonprofits have always been close to our hearts. Providing digital solutions to nonprofits is one of the reasons we formed Spry Digital and developed OpenDonor, a product that helps nonprofits track their fundraising efforts and streamline their activities.


Assuming that you survived Black Friday and Cyber Monday, we encourage you to reach out to a cause that is close to your heart and give today in the form of volunteering or a gift. To get you in the giving mood, there’s a slew of activities and virtual meetups happening all over Twitter. You can learn all about today’s events at

When you give, don’t forget to share with others how you helped today with the hashtag #GivingTuesday on Twitter and let us know in the comments below. The world is a better place when people come together for good.

St. Louis Prepares To Give For Give STL Day

Posted by James McDonnell & filed under Events.

Since 2010, Spry Digital has worked with nonprofits to leverage open-source technologies including content management and digital donor/fundraising/event solutions that are affordable and scalable to help them manage their activities and reach their goals.

This year, several of our clients are participating in Give STL Day. Hosting the event that’s joining community foundations across the country on May 5, 2015, The Greater Saint Louis Community Foundation kicks off their 100th year of funding St. Louis Metro Area nonprofit organizations.

This year the fundraising campaign comes with various incentives to give. For example, some donors are offering to match the value of gifts given to specific nonprofit organizations. Additionally, the hosts will hold an hourly raffle, giving lucky donors a pair of tickets to see the St. Louis Cardinals! Here is the full list of prizes and incentives scheduled throughout the day.

For those interested in joining the day of giving, here’s a list of nonprofits that we work with that are participating in this year’s Give STL Day, as well as a link to their donations page on the foundation’s website:

Chess club Logo

Chess Club and Scholastic Center of St. Louis

The Chess Club and Scholastic Center of Saint Louis is the premier chess facility in the country.

Donate on Give STL Day

Craft Alliance Logo

Craft Alliance Center of Art + Design

Craft Alliance Center of Art + Design empowers you to experience the craft of our time by exhibiting artists’ work, educating all levels of students, and offering free classes and family programs.

Donate on Give STL Day

Girls on the Run Logo

Girls on the Run St. Louis

The mission of Girls on the Run St. Louis is to empower girls for a lifetime of healthy living. GOTR-STL inspires girls to be healthy, joyful, and confident using a fun, experience-based curriculum which integrates running.

Donate on Give STL Day

Human Society logo

Human Society of Monroe County

Helping Strays is dedicated to placing abandoned and homeless pets in loving new homes.

Donate on Give STL Day

Project MEGSSS Logo

Project MEGSSS, Incorporated

Project MEGSSS has a mission to discover, inspire, and develop the talents of middle school students with extraordinary gifts in mathematics.

Donate on Give STL Day

StL Earth Day Logo

St. Louis Earth Day

St. Louis Earth Day makes every day Earth Day, cultivating environmental stewardship and engaging individuals, governments, businesses, schools and the non-profit sector in celebration, education and action to support a healthy and sustainable future.

Donate on Give STL Day

Upstream Theater Logo

Upstream Theater

Since 2005, Upstream Theater has been broadening theatrical horizons by presenting US premieres of works from around the world and innovative stagings of classics.

Another donor has pledged to match donations made!

Donate on Give STL Day

Variety Logo

Variety the Children’s Charity of St. Louis

Variety the Children’s Charity of St. Louis is a multi-faceted organization with one simple mission: to help local children with disabilities reach their full potential by providing services every time they need assistance.

Donate on Give STL Day

World Chess Logo

World Chess Hall of Fame

The World Chess Hall of Fame (WCHOF) is a collecting institution situated in the heart of Saint Louis in the Central West End neighborhood.

Donate on Give STL Day

So, whether it is one of the organizations listed above or another participating organization, we hope that you are encouraged to give what you can to the St. Louis nonprofit(s) that you always wanted to or already support! Together, we can make St. Louis an even better place to live and do business!

Spry Digital Welcomes St. Louis’ First DrupalCamp

Posted by spry & filed under Events.

It’s no secret that we at Spry Digital are pretty keen on Drupal. For many of our clients, Drupal was the obvious choice since it’s open source, secure, and provides a powerful content and web application framework. We’ve shouted our admiration from the rooftops time and time again. So it should be no surprise that when the opportunity to support the area’s first DrupalCamp came up, Spry was thrilled to be one of the first sponsors, along with other fantastic organizations.

Save the date of April 26, 2014, for St. Louis’ very first DrupalCamp. Hosted by the Drupal Users Group of St. Louis, DrupcalCamp STL.14 boasts a pretty awesome lineup, a fantastic central location, and many passionate users who want to help make everyone’s experience using Drupal a better one. Sessions will be geared towards those new to Drupal, and will cover a range of topics and case studies from healthcare to higher education to member management. Keynote will be delivered by Brad Nowak (@bnoax) from Get more info at the event websiteDrupalSTL’s Twitter account, or the Facebook event page.

2014 DrupalCamp Banner

If you would like to submit a session to speak, fill out the form on the website prior to March 22. To attend, grab your tickets here and come join us! We’ll see you April 26th.

Event: Selling to Early Investors – #STLVentureWorks Growth Seminar Series

Posted by Ken Moire & filed under Events.

If you’re a startup in St. Louis, here’s a new event to add to your calendar. Spry Digital has been invited to give the first in a series of talks for STLVentureWorks titled “Selling to Early Investors” as part of its Growth Seminar SeriesSTLVentureWorks is an incubator network, funded by the St. Louis County Economic Council that manages five incubator locations and provides businesses “on-site support, fresh insights, networking and customized mentoring”.

From the event description:

Often times a startup company’s first customer is an investor. How do you sell what your company does to the investor community? How do you communicate the value of your product? What do you REALLY need when you are presenting to a group of early investors?

Stacey Lindgren from Spry Digital will take you through the activities and materials that are often most helpful when presenting to investors, especially when they are in the role of your first customer.

We will discuss the importance of having an early brand strategy and how to learn from and avoid financial and time restrictions. The seminar will take place on Tuesday, July 30 at the Helix Center Biotech Incubator at 100 Corporate Square Drive in St. Louis County. Only forty seats are available. We hope to see you there!

Register for the event on Eventbrite

AIGA Student Conference: Prepped & Ready

Posted by dbland & filed under Events.

The AIGA Student Conference, held this past Saturday at Maryville University, was great fun. We reconnected with some old friends and made some new ones.

Speakers: Liz Danzico shared some insightful ideas on the present and future of user experience design. Jennifer Daniel shared her work and process with her inspiring sense of humor.

I was a reviewer at the Group and Individual Portfolio Exhibitions for Seniors and I was impressed by the overall wealth of young talent that I saw from the attending students. The quality of work is a credit not only to the talented students but also the quality curriculum they are enrolled in.

aiga conference photo

It was great to see such a diverse and large group of professionals donating their time to guide and support students in preparing for their future careers in design. I don’t know about anyone else but by the end, I was exhausted.

I called it the speed-dating of portfolio reviews. The individual reviews were 20 minutes each. A student sits with you, presents his/her work, you offer feedback until time is up. As someone who always has a lot to say, 20 minutes goes by too fast. Before you know it, the bell rings and the participants move on to the next date.

Comparing notes, my colleagues and I noticed this consistent feedback being given. Student portfolios ended with the strongest piece but started with weaker ones. In any presentation, you want to start strong and end strong. If you have 3 samples, my advice is always to start with your 2nd favorite, then your 3rd and end with your best. In a time sensitive situation, skip the middle and go right to the end.

No matter how brief, I hope that all my advice was relevant and helpful to each student I met this weekend. Hope you enjoyed yourselves and good luck.

International Women’s Day 2012

Posted by Sheila Burkett & filed under Events.

Today (3/8)  is International Women’s Day, a day where we celebrate women’s contributions around the world. With roots going back to the early 1900’s, women around the world are gathering to connect, support and inspire each other. Over 1,600 events were held today world wide with 255 in the United States. International Women's Day 2012 Google Logo Google has a special logo up on all of their home pages in order to commemorate the special day. Twitter is a buzz with “Happy International Women’s Day” talk (#WomensDay) and Facebook posts are all aglow with comments about great women. Spry Digital sends a special thanks to all the great women before us who have make it possible for us to run our own company and be independent thinkers.