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When To Invest in Digital Technology, Part 4

Sheila Burkett // Digital Strategy
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June 2023

Digital Investment Series, Part 4: Change Management

The success of any digital transformation is dependent on the organization’s reaction to change. Don’t forget to factor in this important element when implementing new or updated technology.

Managing Change in an Organization

Investing in digital technology requires a shift in your organization. It may affect only one or many areas of the organization and your customers. Resistance to change can be a significant factor that slows down or hinders the implementation of a change, resulting in reduced effectiveness and delays in achieving desired outcomes.

It is important to note that resistance to change can be a natural reaction to something new or different, and it may not necessarily be a bad thing. It can signal that people care about the organization and want to ensure that modifications are implemented to benefit everyone. However, if resistance is not addressed or managed effectively, it can become a major obstacle to change.

Factors that can affect resistance to change include:

  • The scope and complexity of the change
  • The level of stakeholder engagement and communication
  • The culture of the organization
  • The leadership style and approach

It is essential to proactively anticipate and address resistance to change by involving stakeholders early on, communicating effectively, and providing support and resources to manage the transition.

Digital Transformation Consultation

Have you anticipated how the members of your organization will receive your digital transformation plan? Minimize resistance to change and maximize your investment. Schedule your one-hour digital transformation consultation with me today. 

Schedule with CEO Sheila Burkett  


Meet the Author: Sheila Burkett

Sheila Burkett, Co-Founder and CEO of Spry Digital, is a networker, mentor, collaborator, philanthropist, and community leader. Her passion is helping women and people of color succeed in technology, in business, and as humans. In every facet of business and community, Sheila is a champion for helping people feel like they belong and can thrive.

She is happily married and a proud mom of three amazing men and two dynamic daughters-in-law. In her spare time, she can be found reading, gardening, and shopping for antiques. Most recently, she has been honored as a 2023 St. Louis Titan 100 and 2022 YWCA Leader of Distinction.